1800 Ways to Say Excelente
Proximo Spirits Unveils New Packaging For Its Iconic Tequila
Named for its year of inception, super-premium 1800 Tequila is well-known for its smoothness and elegant packaging as much as its history. In the past few years, 1800 has enriched its stellar portfolio—which includes Reposado, Ańejo and Silver—by introducing Select Silver, the world’s first 100 proof Tequila. On the heels ... read more.

Jim Beam Black Burns It Up
A New Marketing Campaign and a Redesigned Package has the Industry Buzzing
By now, most Beam fans will have noticed that there’s something different about Jim Beam Black. The 8 year-old bourbon is sporting a new package which debuted last spring, and has been rolling out nationwide throughout the summer. It boasts a more premium, sleek bottle, and a more refined label ... read more.

The Dalmore Reborn
After a Dramatic Relaunch, it’s Smooth Sailing for this Single Malt
It takes a lot of nerve to practically double pricing in the middle of a world recession, yet that’s exactly what The Dalmore did last year when they re-launched the brand in the U.S. market. Perhaps it was just well-founded confidence: Since the new look, The Dalmore has been on ... read more.

Michael Mondavi
Folio Fine Wine Partners
The Beverage Network sits down with Michael Mondavi, founder/president Folio Fine Wine Partners, to discuss the philosophy of restaurant wine pricing, the new meaning of ‘value’ and assessing your customers’ palates. ON THE COMPANY THE BEVERAGE NETWORK: You founded Folio Fine Wine Partners in 2004. What niche ... read more.

Italian Style
Matt Piacentini
Bar Manager, ‘inoteca e liquori bar, New York City
After opening Clyde Common in Portland, OR’s Ace Hotel, Matt Piacentini returned to New York, where he noticed a new restaurant in his neighborhood: Bar Milano, with cocktails created by Tony Abou-Ganim. Wanting to work there so badly, he took a position as barback. Now, in its new incarnation ... read more.

The beverage network’s 2010 10 mixologists to watch
Once again, we return to magical New Orleans, a city where classic, well-crafted cocktails are as much a part of the cultural landscape as gumbo, to present this year’s “10 Mixologists to Watch,” our annual September cover feature. During July’s now world-famous Tales of the Cocktail, when New Orleans becomes a ... read more.

Old Is New
Liqueurs Are Back In Vogue
Not too long ago, age-old bottles of liqueurs like Galliano and Cherry Heering sat behind the bar, gathering dust and wondering looks, but few requests from tipplers. Today, barkeeps reach for them so often, they’re likely to be equipped with a pour spout. According to DISCUS, while the overall numbers ... read more.